31 million cheating men.12,000 happy women. Maybe.

How Many Women Actually Used Ashley Madison?
[Via Daring Fireball]

Interesting analysis of the Ashley Madison data dump by Annalee Newitz, writing for Gizmodo:

What I discovered was that the world of Ashley Madison was a far more dystopian place than anyone had realized. This isn’t a debauched wonderland of men cheating on their wives. It isn’t even a sadscape of 31 million men competing to attract those 5.5 million women in the database. Instead, it’s like a science fictional future where every woman on Earth is dead, and some Dilbert-like engineer has replaced them with badly-designed robots.

Those millions of Ashley Madison men were paying to hook up with women who appeared to have created profiles and then simply disappeared. Were they cobbled together by bots and bored admins, or just user debris? Whatever the answer, the more I examined those 5.5 million female profiles, the more obvious it became that none of them had ever talked to men on the site, or even used the site at all after creating a profile. Actually, scratch that. As I’ll explain below, there’s a good chance that about 12,000 of the profiles out of millions belonged to actual, real women who were active users of Ashley Madison.

Sounds about right.


This company sure looks like a scam.

The analysis of the data is pretty telling. Ashley Madison looks like it created millions of fake accounts for females.

The data show that only perhaps 12,000 of all the female accounts (out of 5 million) ever checked back after the account was set up. 

So, those 12,000 women must have been having a very good time while those 31 million men keep checking their inboxes to no avail.

But still paying money every month.

Image: David Goehring