“‘Facebook is stupid and for old people,’ my 12 year old daughter texted me yesterday after FaceBook offered to purchase Instagram. If you have teenage or pre-teen girls or boys, this demonstrative behavior isn’t anything new. What I didn’t fully understand at the time is what a firestorm the acquisition set off in the community,” Patrick Moorhead writes for Tech.pinions. “Of deeper and longer-term significance, however, was the spotlight my daughter’s text to me shined upon the newest and most natural trend in social media; verticalization or specialization, which will reshape social media as we know it today.”
The 12 year old loves Instagram and recognizes that it is a separate world than Facebook. She uses it because it is not Facebook. She wants them separate so that Facebook stays out of her instagram.
Now it is not a separate world and she is not happy. Things change so much.
Facebook could really be in trouble if more and more young people feel that they want to carve out some part of their online life that is separate from Facebook.
Because Facebook’s entire business model is making sure that all of one’s online life belongs to Facebook.