Another reason the NYT paywall is a farce

nyt2by EliYokley[photography]

The paywall is really useless for most people online because it is so easy to read NYT articles for free. So I get 20 per month for free and 5 per day for free from just Google. That’s over 300 articles I can access for free each month. Bing actually allows unlimited access this way. No daily limit.

It will be ridiculously easy to read NYT articles if one wants to. Just use BIng – wonder if MS is paying NYT for the courtesy?

Also it appears that simply deleting cookies will start your 20 page count over again.  So the paywall may not actually stop anyone who really wants to read an article.

I wonder how they will actually make $100 million in added revenue from this strategy?

One thought on “Another reason the NYT paywall is a farce”

  1. Pingback: Details of the NYT scheme suggest paywalls won’t save the news industry (on their own) « The Equity Kicker

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