Apple today announced that over one million apps have been downloaded from the Mac App Store…
Considering everyone had to also download a new update to OS X in order to even access the Mac App Store, this is pretty amazing. I expect I will overcome my normal hesitancy about new OS updates and download 10.6.6 later today.
But as one of the commenters mentioned, even people who have been buying software for the Mac since the 80s are now easily finding apps they had not heard about. I think some of the social networking aspects of this (yop 10 lists, etc.) will drve a lot of sales.
That plus the impulse pricing.