by JD Hancock
Apple’s iOS passes Android, accounts for 35% of mobile ad impressions
[Via AppleInsider]
The launch of the iPhone 4S helped Apple’s iOS surge 12 percentage points and surpass Google Android in mobile ad impressions in North America.
[More]
Google’s business model is all about ads. Yet their share of the North American market dropped over 3% while Apple’s increased 12%.
And the top 3 devices for ad impressions are all from Apple – the iPhone 4s, the iPad and the iTouch.
Or course, this is just one survey and the market is such that it can be cut so many ways to prove almost anything.
But it is harder to argue domination in ad impressions when there is data showing you do not.
