by DanCentury
Microsoft debates bringing Office to the Mac App Store
[Via Edible Apple]
All Things D reports that Microsoft is toying with the idea of bringing Microsoft Office to the nascent Mac App Store. As it stands now, sales of the Mac version of Office are doing quite well, but the Mac App Store opens up a market of millions of potentially new customers. Indeed, stories of huge spikes in sales via the Mac App Store are beginning to emerge.
âItâs something we are looking at,â Microsoftâs Amanda Lefebvre explained.
Still, Microsoft probably isnât too keen on Apple taking a 30% cut of its healthy Office profits. Moreover, Microsoft Office is quite possibly the most popular piece of software ever created so itâs not like Microsoft really needs added visibility to its already uber-popular productivity software.
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This is a really strategic issue for Windows. Obviously Office on the Mac is a big money maker for them. But the outrageous sales some are seeing from the App Store – selling a a years worth of software in 20 days –means it should not lurk too long.
I’ve already started using Pages for some of my work â I can use it on any device I have now. The only time I ever open up word is just to check that my converted Pages document â converted to Word for those in the Windows world â still looks fine. I have not composed anything in Word for almost 2 months.
The longer MS waits, the more likely others will move away from Office software, and find really nice alternatives. Sure, some people need the high power of office, but that could start dropping with competition. It provides an interesting conundrum.
How rapidly could MS create an Office cohort for the Mac App store? Well, the app economy may require a development cycle that is way too fast for MS.
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