Another answer

Gen-F Scientists Ignoring Social Networking

[Via Sciencebase Science Blog]

A quick analysis of online social networks, such as LinkedIn and Xing would suggest that a mere 1 in 7 research scientists use such tools as part of their work. This contrasts starkly with the business world where uptake is up to 88%. In other words almost 9 out of every ten employees in the commercial world are using online networking.

This is an odd finding, according to Richard Lackes of the Department of Business Information Management at Technische Universitaet Dortmund, Germany. He points out that scientific research is essentially a communication-driven process and that most of its participants are young and part of what we might refer to as the Facebook generation (Gen-F, you might say). Members of the business world have a much more even spread of ages and differences in internet acceptance, and yet, it is business users who are much more committed to online social networking.

There are, of course, many networking sites around aimed specifically at scientists and have been since the heady days of ChemWeb.com and BioMedNet.com in the late 1990s (two organisations with whom I worked for many years). Today, there are dozens of general science networking sites, academic networking sites, and specialist, niche sites. However, if we are generous and suggest that the top ten of those have on average 50,000 members and that they overlap in membership to say 20%, then we are still left to account for millions of other researchers who are simply not using these services.

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This post provides a much more in depth discussion of specific online services for researchers. Some of the quotes say the same thing I wrote below – the sites have to provide a useful tool for scientists and the social aspects are secondary.

I don;t think it is simply a matter of waiting long enough. The sites have to provide something useful right off the bat in order to get busy researchers the reason for finding time to use the new tool.

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